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Integrated Marketing Communications Integrated Marketing Communications: Putting It Together & Making It Work
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Digital Storytelling Digital Storytelling: The Rise of User-Generated Content
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The Experience Maker The Experience Maker: How to Create Remarkable Experiences That Your Customers Can't Wait to Share
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The Age of Influence The Age of Influence: The Power of Influencers to Elevate Your Brand
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From Backroom To Boardroom From Backroom To Boardroom: Earn Your Seat With Strategic Marketing Operations
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The Results Obsession The Results Obsession: ROI-Focused Digital Strategies to Transform Your Marketing
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Brand Now Brand Now: How to Stand Out in a Crowded, Distracted World
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The Hidden Psychology of Social Networks The Hidden Psychology of Social Networks: How Brands Create Authentic Engagement by Understanding What Motivates Us
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The End of Competitive Advantage The End of Competitive Advantage: How to Keep Your Strategy Moving as Fast as Your Business
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Adcult USA Adcult USA: The Triumph of Advertising in American Culture
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The Best Damn Web Marketing Checklist Period! 2.0 The Best Damn Web Marketing Checklist Period! 2.0
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Robots Make Bad Fundraisers Robots Make Bad Fundraisers: How Nonprofits Can Maintain the Heart in the Digital Age
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Pandemic, Inc. Pandemic, Inc.: 8 Trends Driving Business Growth and Success in the New Economy
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Powering Content Powering Content: Building a Nonstop Content Marketing Machine
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Top of Mind Top of Mind: Use Content to Unleash Your Influence and Engage Those Who Matter to You: Use Content to Unleash Your Influence and Engage Those Who Matter to You
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Consumer Behavior Consumer Behavior: Building Marketing Strategy by David L Mothersbaugh Associate Professor of Marketing, McGraw-Hill Education
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Brand Storytelling Brand Storytelling: Put Customers at the Heart of Your Brand Story
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