Controversy Creates Cash
Ratings4
Average rating2.8
15
Ratings4
Average rating2.8
The creator of World Championship Wrestling tells the story of the rise and fall of his organization in its head-to-head, no-holds-barred ratings war with WWE ("Nitro" vs. "Raw"), and how he helped shape the sports entertainment industry into the billion dollar business it is today.--From publisher description.
Reviews with the most likes.
I really enjoyed this book, much more than I thought I would. Most people probably wouldn't expect that I'm a wrestling fan, but I have been since about 8th grade. Yes, I know it's “fake” but I find it comical and like the big characters that are created in wrestling.
This books tells a lot about the “behind the scenes” action that takes place in wrestling. It also talks a lot about what was needed to make the WCW such a big wrestling fan. I'm always interested in marketing and promotion, so this was an added bonus for me. It's an easy read, but one that kept me entertained.
It does assume that you know a fair amount about the WCW and WWE, so if you don't watch wrestling, it's probably not for you.
