Magic Words
Ratings3
Average rating3.8
15
Ratings3
Average rating3.8
"A book about how to use words in a way that is most persuasive"--
Reviews with the most likes.
A lot of small changes that apparently have a big impact, time to put them to test.
Solid read with a good length. Looks at the persuasiveness of language and context of some situations. Especially a great read for folks who work with the public I think especially.
