The Professional Guide to Growing a Practice
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The Long-Awaited Update for Buildinga Thriving ConsultancyCompletely updated for today's busier-than-ever consultants, this classic guide covers the ins andouts for competing and winning in this ultracompetitive field. You'll find step-by-step advice on howto raise capital, attract clients, create a marketing plan, and grow your business into a $1 million-per-yearfirm, plus brand-new material on:Blogging and social networkingGlobal consultingDelegating laborProfiting in a troubled marketRetainer businessInternet marketingPraise for the previous editions of Million Dollar Consulting:"If you're interested in becoming a rich consultant, this book is a must read."Robert F. Mager, founder and president, Mager Associates, and member of the Training & Development Hall of Fame"Blast out of the per diem trap and into value billing."Jim Kennedy, founder, publisher, and editor, Consultants News"The advice on developing price structure alone is worth a hundred times the price of the book."William C. Byham, Ph.D., author of Zapp!"Must reading for those who are beginning a practice orseeking to upgrade an existing practice."Victor H. Vroom, John G. Searle Professor, School of Management, Yale University
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Don't let the copyright date of this book fool you, there's plenty of pertinent information in here even for 2017. There's plenty to laugh at too, like remembering to send faxes to people. But the concepts are here. Weiss also comes across a little...high falutin' sometimes for my taste, but this is book held my attention for its contrarian and supported positions against common beliefs.