The Attention Merchants

The Attention Merchants

2016 • 403 pages

Ratings7

Average rating3.9

15

A very US-centric history of all the industries that make money off your attention. Propaganda, tabloids, radio plays, game shows, celebrity hype, reality TV, click bait, instagram influencers... you think you get what you came for, but truly you're always the product, and your attention is what will be monetized. The new technologies didn't advent that, they just accelerated a trend that's been around for more than a century.