Ratings8
Average rating3
Many interesting experiments and results fill this book as anecdotes on our frail minds. The stories woven into the narrative are engaging and help to bring the ideas down into reality. The text between the stories is often dry. I wanted to just dive into this book and extract all its secrets, but it made me tired. I prevailed,- perhaps that leaves me in a better place to expect the unexpected.
I'd recommend this book to determined readers who want to know more about cognitive science. Readers who already read Subliminal may find the anecdotes similar but the text more dense. These books have overlapping but different subject matter. I preferred Subliminal.