Marty Cagan

Marty Cagan

Marty Cagan's most popular book is Inspired: How to Create Tech Products Customers Love with 248 saves and an average rating of 4.03.

Author Bio

Before founding the Silicon Valley Product Group to pursue his interests in helping others create successful products through his writing, speaking, advising and coaching, Marty Cagan served as an executive responsible for defining and building products for some of the most successful companies in the world, including Hewlett-Packard, Netscape Communications, and eBay.

During his career, Marty has personally performed and managed most of the roles of a modern technology product organization, including product management, software development, product marketing, user experience design, software testing, engineering management, and general management.

As part of his work with SVPG, Marty is an invited speaker at major conferences and top companies across the globe. Marty is the author of INSPIRED: How To Create Tech Products Customers Love, co-author of EMPOWERED: Ordinary People, Extraordinary Products, and co-author of TRANSFORMED: Moving To The Product Operating Model

Sources:
Amazon Author Bio

Authorship percentage indicates primary author status - excluding introductions, forewards and other contributions.

Series

4 primary books

Authored 75% of series

Building Products

Building Products is a 4-book series with 4 released primary works first released in 2008 with contributions by Marty Cagan, Chris Jones, and Martina Lauchengco.

#1
Inspired: How to Create Tech Products Customers Love
#2
Empowered: Ordinary People, Extraordinary Products
#3
Loved: How to Market Tech Products Customers Adore
#4
Transformed: Moving to the Product Operating Model