Crossing the Chasm: Marketing and Selling Disruptive Products to Mainstream Customers

Crossing the Chasm: Marketing and Selling Disruptive Products to Mainstream Customers

Crossing the Chasm

Marketing and Selling Disruptive Products to Mainstream Customers

By

Geoffrey A. Moore

By

Geoffrey A. Moore

2006 • 273 pages

Ratings18

Average rating3.9

15

Reading Journal ByVolenord

Saved as Want To Read

Added to listBizz

Community

Readers & Supporters

Join Our Discord

Follow Along

Blog Hardcover Live About Hardcover Request a feature

We're an Open Book

Frequently Asked Questions Contact Support Roadmap Our Policies