Everyday Book Marketing

I wish I'd had this book before my first book came out. It's a well-organized and carefully written, step-by-step review of just about everything an author needs to know: from laying the groundwork well ahead of publication, to blogging and building a platform, to creating a website, to arranging events and presskits, to doing interviews and giving readings. In addition, there's a section with a lot of short interviews with authors, publicists, and event planners with their own tips. If you've got a book coming out, or if you're still promoting one that came out recently, this would be a great help to you.

See my full review at Perpetual Folly: Everyday Book Marketing