Irresistible
The Rise of Addictive Technology and the Business of Keeping Us Hooked
Ratings26
Average rating3.8
15
Added to listKindle
Added to listTech Related
Added to listNon Fiction
Reviewed
Good analysis of how some new technologies are addictive. It discusses the concepts of addition and how cues that are used in gambling environments (like casinos) are used in various technologies today to keep us hooked. That goes from cliffhangers at the end of a TV show episode to little rewards in a video game to notifications on our mobile devices.
The book mainly focuses on how we can be subjected to technology addiction but I missed more discussion of how can we protect ourselves from it.