Please note: This is a companion version & not the original book. Sample Book Insights: #1 The obvious answer to how cities can attract creative talent is to provide the sort of environment that these people want. Surveys show how creative-class citizens, especially millennials, favor communities with street life. #2 The American landscape has changed since the seventies, when most teens could walk to school, to the store, and to the soccer field. Now, the majority of teenagers do not have driver’s licenses. #3 The millennials are the biggest population bubble in fifty years. Sixty-four percent of college-educated millennials choose first where they want to live, and only then do they look for a job. They plan to live in America’s urban cores. #4 The generation raised on Friends is not the only one looking for new places to live. Front-end boomers, who are citizens that cities want, are looking for walkability.
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