* Our summary is short, simple and pragmatic. It allows you to have the essential ideas of a big book in less than 30 minutes. *As you read this summary, you will learn how to become a productive leader capable of inspiring others to take action. *You will also discover that : to inspire others, you must first discover your own motivation; a good entourage is made up of people who have the same aspirations as your own; customer loyalty and the company's longevity are obtained by staying the same course; inspiration and communication are the keys to leadership. *What link can you find between Walt Disney, Steve Jobs and Martin Luther King? The answer can be summed up in these words: they inspire. More than leaders, they are true leaders, who push others to act not to serve their cause but because everyone feels inspired and wants to be involved in a great project that suits them. This ability to motivate others can be learned and starts with a simple question: why? *Buy now the summary of this book for the modest price of a cup of coffee!
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