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I really enjoyed reading about companies that have gone from good to great. The book identifies a variety of companies that have gone from good to rate based on a systematic scale utilizing their stock prices. The differences between good to great were very interesting. The most interesting part was learning about the things that both good and great companies continue to do with varied success. The great companies find a few extra factors to make themselves great. This is a great book to read if you are looking to identify ways to improve your company or leadership style.