Let My People Go Surfing

I really wanted to like this book. Unfortunately, after the first part, which tells the history of the company and is genuinely interesting, it becomes a sort of internal marketing pamphlet. It's a bit too shallow and not enough self reflective, in my opinion. The company has some great initiatives and philosophy, but then it still makes their products in poor countries with child labor. Not to mention the not-so-ecofriendly environmental cost of overseas shipping. It's not people in Bangladesh who are buying $500 jackets. Go, buy some local brands made in your area. They will have the same performance but will be really eco-friendly.